BLOGMAS DAY 10: REVLON GETS A REVAMP - MASCARAS

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Here is the new lowdown on the new Revlon Mascara's - these have been totally revamped and all of the previous ones have been discontinued and they're starting from scratch. Apparently the idea is that each one is colour coded, so you're more likely to remember which one you have if you need to repurchase it or recommend it to someone- e.g. "oh you should try the blue one from Revlon" as it's easier to remember that "revlon volume and length magnified mascara". Pretty ingenious really.

I think The Red One is the most appealing to me, covering all bases.

Ultimate All in One
• Our innovative, high-impact formula delivers 5 lash-transforming benefits, while our Revlon Power Mini Brush™ leaves no lash behind. Choosing the one has never been so simple.
• High impact formula delivers the ultimate 5 benefits in 1:
      - Volume
      - Length
      - Definition
      - Lift
      - Intense Color
• Revlon Power Mini Brush™:
      - Unique mini oval shape designed to reach every lash
      - Hollow core designed to deposit formula for mega lash impact





Ultra Volume 
Conditioning, clump-free formula plumps lashes.
• Revlon Lash Plumping Brush™
   - Triple grooves designed to hold formula for maximum volume
   - Short and long bristles designed to comb every lash and eliminate
    clumps
   - Available in a waterproof formula
Super Length
• Luscious lengthening formula glides on easily and builds quickly for a beautiful, extended lash look
• Revlon Lash Stretch Brush™
    - Long bristles designed to deliver plush length
    - Tapered tip for coating even the smallest lashes
    - Available in a waterproof formula

Volume and Length
• High shine black fiber formula provides amplified volume and length
• Revlon Magnifying Lash Brush™
   - Square brush designed to anchor formula to lashes for intense volume
   + length














Dramatic Definition
Smooth, flexible formula coats lashes for clump-free separation.
• Revlon Lash Separator Brush™
      - Tiered bristles for defining and separating every lash
      - Available in a waterproof formula
















The new Revlon mascaras are due to launch in January 2016.

Which one takes your fancy?

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